Author: Jeremi Lashua
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The Complete Accessibility Checklist for WordPress Content Editors
Maintaining a fully accessible WordPress website is not just a technical responsibility—it’s an ongoing content discipline. If you manage or publish posts, your decisions directly impact whether people using screen readers, keyboard navigation, or other assistive technologies can fully engage with your content. This guide is designed as a practical, repeatable reference for anyone creating…
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Best practices for adding links to web copy to maximize SEO benefits
There isn’t a strict rule for the exact number of hyperlinks in body copy, but there are widely accepted best practices based on usability, SEO, and readability. The goal is to include links where they add value, not simply to increase quantity. 🔗 1. General guideline (most common rule of thumb) For standard website pages…
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25 Free Website Testing Resources Every Web Developer Should Know
Modern web development extends far beyond writing functional code. Developers must ensure their websites are secure, accessible, fast, and compliant with modern search and usability standards. Fortunately, there are many powerful free tools available that help identify issues, validate markup, test accessibility, analyze performance, and improve overall site quality. Below is a curated list of…
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How to Implement Schema Markup in a WordPress Theme
Schema markup is one of the most effective ways to help search engines understand your website’s content. When implemented correctly, it can improve visibility in search results, enable rich results, and provide stronger semantic context for your pages. This guide walks through the best way to implement schema markup in a WordPress theme, with practical…
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Should I Add Schema Markup to my Website?
When you should add schema 1. When the page has clear intent Schema works best when the page fits a known content type: Page Type Recommended Schema Homepage Organization or LocalBusiness Service page Service Blog post Article / BlogPosting FAQ page FAQPage Contact page LocalBusiness Reviews/testimonials Review / AggregateRating Breadcrumbs BreadcrumbList If the page clearly…
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How to add selectable font sizes in older WordPress block themes
For classic WordPress themes that do not use a theme.json file, the most effective way to add selectable font sizes to the editor is by using the functions.php file and a custom editor stylesheet or by using a plugin like Advanced Editor Tools. Method 1: Using Code (functions.php and CSS) This method involves adding custom…
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Why is Google Ads showing tagging errors on removed posts?
Google Ads shows errors for old, deleted pages because Google’s diagnostic tools periodically crawl previously known URLs to verify their status, and these tools may interpret the resulting 404 (Page Not Found) errors or lack of recent tag activity as tagging issues. The system assumes these pages should be active landing pages if they were…
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A clean and efficient workflow for creating WordPress websites
Here’s a typical, real-world workflow for building a new WordPress website, showing how a designer/developer and a content team work together. 1. Discovery & Strategy (Everyone involved) Goals Key Activities Outputs Common failure: Design starts before content structure is agreed on. 2. Content Planning (Content Team leads) Goals Key Activities Outputs Developer involvement 3. Wireframes…
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Missing emails? How to Fix Outlook 365 Email Delivery Issues with WP Mail SMTP
If your WordPress website has stopped sending email to Outlook 365 accounts, you’re not alone. Over the past year, Microsoft has tightened email security and authentication requirements, and many WordPress sites that relied on default email behavior have been affected. This guide outlines a clear, reliable process for configuring WordPress to send email through Outlook…
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How to Set Up a Custom Trigger Event in Google Ads and Google Analytics (GA4)
Custom events are one of the most powerful ways to measure user interactions on your website—especially when default tracking doesn’t capture the actions that matter to your business. Whether it’s button clicks, form submissions, video views, or downloads, creating a custom trigger ensures you can optimize your campaigns with accurate data. In this post, we’ll…
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The Best WordPress Plugin Stack for Sites Hosted in China (2025 Guide)
Hosting a WordPress site in mainland China comes with unique technical challenges — not because WordPress itself doesn’t work, but because many of the services and APIs that popular plugins rely on are blocked or unstable behind the Great Firewall. If you’re building a site for a Chinese audience or planning to host WordPress directly…
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What Is Entity Schema?
Entity schema is structured data that helps search engines understand who a business or organization is, not just what keywords appear on a page. Instead of focusing on ranking for individual search terms, entity schema defines real-world things — like companies, people, locations, and services — and explains how they connect to each other. In…
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Overview of the Oxygen WordPress site building tool.
Oxygen Builder is generally well regarded among certain segments of the WordPress community, especially developers or designers who want more control and performance than many of the more “user-friendly” builders. Whether it’s easy to use depends a lot on your familiarity with web design, CSS/HTML, and your tolerance for learning new tools. Below are a…
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GDPR Compliance Checklist for U.S. Companies
Here’s a comprehensive list of what a U.S. company needs to do to be GDPR-compliant when selling products in Europe (i.e., offering goods/services to individuals in the EU/EEA or monitoring their behavior): 1. Determine Applicability 2. Appoint a Representative in the EU 3. Update Your Privacy Policy 4. Identify Lawful Basis for Processing 5. Obtain…
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What is the GDPR and what does it take to ensure my website is compliant?
The General Data Protection Regulation (GDPR) is a comprehensive data privacy law enacted by the European Union that came into effect in May 2018. It governs how organizations collect, process, store, and share personal data of individuals within the EU, regardless of where the organization itself is located. GDPR is important for websites because it…
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Why Backend Planning Is Crucial to Smart Site Architecture
While you can develop site architecture (the structure and organization of a website) without considering how it will be built on the backend, it’s generally not advisable for anything beyond the most basic, static websites. Here’s why: In essence, the front-end (what users see) and back-end (what powers the site) are interconnected. Ignoring the backend…
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Common extensions for WooCommerce websites
Planning on building a new Woocommerce-based ecommerce website? Here are some commonly used WooCommerce extensions that may add essential eCommerce functionality, and a small additional cost to your site build. 🔄 Payment Gateways 🚚 Shipping & Fulfillment 🧾 Sales, Taxes & Invoicing 💳 Subscriptions & Memberships 🛠️ Product Management & UX 📢 Marketing & Sales…
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How to Reverify a Domain in Google Search Console
If you’ve recently changed your DNS settings, migrated hosting providers, or made structural updates to your site, you might need to reverify your domain in Google Search Console. Domain verification is essential to maintain access to valuable insights and ensure your site is properly indexed by Google. Why Reverify? Google may lose access to your…
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How to integrate an ArcGIS interactive map into a WordPress website
Integrating an ArcGIS interactive map into a WordPress website can be done in several ways depending on your needs—whether you’re using ArcGIS Online, ArcGIS Enterprise, or embedding a custom map application. Here’s a breakdown of the most common and effective methods: Method 1: Embed an ArcGIS Online Map (Easiest Way) If your map is hosted…
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Email Newsletter Design & Strategy Guidelines
A well-crafted email newsletter can strengthen your brand, engage your audience, and drive meaningful action. To help you get the most out of your campaigns, we’ve put together a set of best practices that guide both the design and delivery of high-performing newsletters. Design & Layout Keep it clean and scannableUse short paragraphs, bullet points,…